Yes, Outboundry allows you to make several changes to a campaign even after it has been activated. This flexibility helps you optimize performance, fix issues, and scale outreachโwithout stopping your campaign.
However, certain core elements of the campaign remain locked to ensure consistency and prevent unexpected behavior.
Once a campaign is live, you can make the following updates:
You can update the leads in your campaign anytime:
โ Add new leads to the campaign
โ Remove existing leads
โ Pause specific leads
๐ Newly added leads will start from the beginning of the sequence based on campaign settings.
You can control which accounts are used for outreach:
โ Add new email or LinkedIn sender accounts
โ Remove existing sender accounts
๐ This helps you scale sending or replace underperforming accounts without disrupting the campaign.
You can modify the delay between steps in your sequence.
โ Increase or decrease wait time between steps
๐ Changes apply to upcoming steps and help you optimize timing based on performance.
You can update the content of your outreach messages:
โ Edit email copy
โ Edit LinkedIn messages (Invites, DMs, InMails)
๐ Updated content will be used for all future steps that havenโt been executed yet.
To maintain campaign integrity, some elements are locked once the campaign is activated:
โ You cannot add new steps
โ You cannot remove existing steps
๐ The sequence structure remains fixed after activation.
Locking the sequence structure ensures:
Consistent execution for all leads
Accurate tracking and reporting
No disruption to leads already in progress
Finalize your sequence structure before launching the campaign
Use content edits to improve messaging without restarting
Adjust delays based on engagement patterns
Add new leads gradually instead of in bulk
Monitor performance after making changes
Outboundry gives you flexibility to optimize active campaigns without stopping them.
Manage leads (add, remove, pause)
Manage senders (add/remove accounts)
Adjust delays between steps
Update message and email content
Modify the sequence structure (add/remove steps)
By understanding what can and cannot be changed, you can confidently optimize your campaigns while keeping execution stable.